Top Facebook Mobile Marketing Trends for 2011

Top Facebook Mobile Marketing Trends for 2011

Major facebook mobile trends as observed by marketers include mobile friendcasting, deals and phoneless checkins. Constellation Wines worked with mobile marketing firm Augme Technologies to develop a program. One of the features allowed users to share their purchasing decisions with their friends on Facebook.

The CMO of Augme predicts that sharing will become easier as Facebook gets retailers to register for Facebook Places. This in turn will give rise to a new form of mobile marketing – Mobile to Facebook advertising, through which deals can be broadcasted over Facebook. A combination of location awareness and time-sensitive deals opens up a new area of mobile marketing for Facebook.

Industry experts predict that mobile trends indicate more marketers will build games and promotions on the Facebook Places platform delivering 'check-in-to-win' and loyalty points as reward for checking in and broadcasting their location.

Photo source David Armano

| April 6th, 2011 | Posted in New Applications |

3 Responses to “Top Facebook Mobile Marketing Trends for 2011”

  1. Global Mobile Social Says:

    Face book social network looks like the best place on the net to market,. Great place for a new business to get the word out.

  2. Mahmoud zezo Says:

    It’s very easy to connect facebook as i can at any time.

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